Cari Shane presents “Branding your business on LinkedIn” at the B-CC Chamber. Posting regularly is key.

I had the opportunity recently to attend a seminar presented by the Bethesda-Chevy Chase Chamber of Commerce on branding your business with LinkedIn. The seminar was conducted by Cari Shane & Julie Shumacher principals of Sasse Agency a DC based innovative business that handles Public Relations, Marketing & Media Strategies. Here are some interesting facts Cari presented on the power of LinkedIn: It was launched in May 2003 and currently has over 330 million users. There is a new LinkedIn user every 2 seconds and LinkedIn is available is 20 different languages. As Cari explained a company trying be successful in today’s economy needs a social media strategy that includes LinkedIn.  And here’s why: Linkedin is one of the most important social media platforms to build your company’s brand. Other important reasons include: Maximizing your SEO, Networking with other professionals, Hiring, to connect with others in your industry to generate leads and to target and build relationships with customers.

Andy, Bridget & Debbie

Also attending (L-R): Debbie Brodsky, DMB Pictures, LLC: Yours Truly: Bridget Kruse, KS Marketing, LLC

At Andy Stern’s we have been using LinkedIn for over five years now and have over 2,000 connections.  We have found it to be a great way to connect with other business executives, to promote our business and brand name and to stay in touch with the latest news in the world of business. We invite you to take a look at our LinkedIn profile.  And urge you to create your own LinkedIn page – if you haven’t already. To build your brand across all social media you can call Cari Shane 202-378-8047 or email her at  I guarantee you will not be disappointed. Cari & Julie are the best at what they do!

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